Good Afternoon ASW readers!! I hope you all are doing well. I’m starting a new category on my blog called “ASW’s Entrepreneur Spotlight”. Each week I will highlight different small and big businesses that you may or may not be aware of. It is always great to support our entrepreneurs because without the support of consumers it makes it very hard for them to be successful. Without further ado our first spotlight is LaShara Bostic.
After making the decision to “go natural” LaShara literally walked into a local beauty supply store and purchased every natural hair product on the shelf. The 34 year old Miami-native has always been considered bold and some may even say a little over the top, but she wouldn’t have it any other way. She is a lover of the arts and a hard core political junkie. LaShara is the founder and CEO of Love Child Essentials™ (LCE). She recalls countless trips to local retailers on a mission to find natural hair products that bloggers raved about. Her disappointment gave birth to Love Child Essentials, South Florida’s premiere natural hair care boutique. Love Child Essentials was created so that naturals in South Florida can be bold, free and have access to high quality, 100% natural hair care products.
Time to Chat ↓
ASW: What ignited the spark in you to start a new business venture or to make significant changes in an existing business? How did the idea for your business come about?
When I decided to go natural in 2010, I searched the shelves of numerous beauty supply stores in South Florida trying to find products for my hair. My growing frustration with the process gave birth to a concept which later became Love Child Essentials™
ASW: What would you say are the top three skills needed to be a successful entrepreneur?
Confidence, perseverance and faith!
ASW: How many hours do you work a day on average?
I work from the moment after I say my prayers in the morning, to the moment before I say my prayers at night. I’m always looking for the next best thing for #TeamLoveChild. I’ve always heard others say when you find something you love, you’ll never work a day in your life. It’s true… LCE isn’t a job, it’s a way of life!
ASW: How has being an entrepreneur affected your family life?
My family has been amazingly supportive! The day my dad started calling to check on the progress of LCE or to help me brainstorm, I knew LCE was something special.
ASW: What motivates you?
My desire to live my life’s purpose. I want to be right on course with what life has for me. I always say “Stay ready, and you’ll never have to get ready!”
ASW: If you could talk to one person from history, who would it be and why?
My great grandmother (Naomi Bishop). She was the matriarch of our family. Her strength and wisdom was mysterious to me as a child. I would ask her how she was able to hold everything together while staying true to herself.
ASW: Who has been your greatest inspiration?
My parents. My Mother is the funniest and most amazing woman I know; she has always been my rock. My Father is my everything… he’s the epitome of what a man should be. Because of who they are, I am able to be me!
ASW: To what do you most attribute your success? I attribute my success to my faith. I knew it was coming I just never knew when. What would say are the five key elements for starting and running a successful business? First you have to have a vision and a plan to execute your vision, but more importantly dedication, perseverance and tough skin.
ASW: What are your hobbies? What do you do in your non-work time?
Aside from being a self proclaimed foodie, I’m a lover of the arts, a huge political junkie and I also LOVE traveling.
ASW: What makes you happy?
I find happiness in the little things, like being able to give unexpected gifts. The look on a person’s face after a random act of kindness is priceless. I know it sounds a little cliché, but I’m serious!
ASW: Excluding yours, what company or business do you admire the most?
Omg… it would have to be curlBox™. Great concept, great story, great marketing. I respect the hustle! To be able to grasp peoples’ attention and create a movement takes skill. Being a product junkie and ultimate consumer, I understand the excitement that builds waiting on a product like curlBox.
*If you shop or love certain small/big businesses and would like for them to be featured on A Sassy Woman please don’t hesitate to contact me through the “Contact” tab at the top of my blog.
Have a wonderful Thursday and thanks for stopping by ✌.